electronicarts

 

Electronic Arts CFO Blake Jorgensen decided to backtrack on his earlier statements that seemed to suggest that all future EA titles would have micro-transactions. He stated, “I made a statement in the conference along the lines of ‘We’ll have micro-transactions in our games’ and the community read that to mean all our games, and that’s really not true,” he said. “All of our mobile games will have micro-transactions in them, because almost all of them are going to a world where they are play for free.”

Jorgensen continued to say that for EA is investigating the possibility of additional transactions, for console based games, that support its products similar to Battlefield Premium or Call of Duty Elite (Activision), which keeps players interested and extend the life of the shooter.

“It allows someone to take a game that maybe they played for 1,000 hours and play it for 2,000 hours. We are very conscious that we don’t want to make consumers feel like they’re not getting value. We want to make sure consumers are getting value.”

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